About Us

At PraanaPoorna Collective, we understand the profound impact of essential oils derived from herbs. By avoiding synthetic fragrances and embracing natural aromas, our products enhance their antimicrobial properties and promote Energy balance, wellness, and the healing power of aroma therapy. We believe in the holistic approach of aroma healing, aura cleansing, and chakra balancing, which aim to harmonize and restore energy within the body and the surrounding environment.

• • Handmade Products: Caring for Nature Every Step of the Way

All PraanaPoorna Collective products are lovingly handmade, meticulously ensuring inherent goodness, praana is retained with minimal processing and no machinery to process. We prioritize sustainability by ensuring our procurement till manufacturing processes leave minimal to no waste that could harm the water bodies or the ecosystems. By creating products that are in harmony with nature, we minimize our environmental footprint and support the well-being of our planet.

• • Responsible production for local consumption model to reduce emissions: Ecosystem regeneration for a Sustainable World

PraanaPoorna Collective is committed to optimizing transport emissions and energy consumption throughout our operations.

Our distributed community production model is fully committed to building a circular economy, where we strive for zero waste and energy-efficient manufacturing processes. By decentralizing production and consumption, we significantly reduce emissions associated with transport and packaging, leading to a more sustainable approach.

A cornerstone of our model is the sourcing and production of raw materials locally. This strategic decision not only minimizes the environmental impact of long-distance transportation but also actively supports local communities. Our focus on using only locally available raw materials fosters localization and contributes to a circular economy that optimizes resource utilization.

Our materials and manufacturing processes are meticulously designed to prioritize reusability, remanufacturing, recycling, and recovery. This fundamental approach ensures that our products and materials remain within the economic cycle, reducing waste and promoting resource efficiency. Embracing a circular economy mindset, we strive for the long-term sustainability of our products while minimizing the use of natural resources and toxic materials.

Additionally, we integrate “Responsible Consumption and Production” into our packaging process by reusing containers and minimizing single-use packaging. This demonstrates our unwavering commitment to minimizing waste and promoting sustainable practices throughout the entire lifecycle of our products. The practice of repurposing packaging materials has the power to inspire a culture of reuse, recycling, and upcycling among our consumers. When individuals purchase PraanaPoorna products packaged in repurposed containers, they are encouraged to find innovative ways to reuse these containers in their daily lives. This active engagement in upcycling fosters a circular economy mindset, where materials are continually kept in use, thereby reducing waste and lessening the necessity for new packaging. 

• • Empowering Women: Enhancing Livelihoods through Sustainability

At PraanaPoorna Collective, we believe in the power of empowering women and providing equitable access. We actively support and collaborate with women artisans and entrepreneurs, providing them with opportunities to enhance their livelihoods through sustainable practices. We foster economic empowerment and build a more inclusive and equitable society by valuing and promoting women’s participation in our supply chain.

We embrace the handmade process by employing women to create more livelihoods rather than machine-made processes. Our commitment extends beyond our business goals; we are driven by a vision of “Social Inclusivity,” where everyone has a place and a chance to thrive. Through our community engagement and livelihood production model, we work to ensure equitable access to essential resources such as “Clean Water” and “Good Health and Well-Being.”

By empowering women with sustainable livelihoods, we contribute to their economic independence and overall empowerment. The power of handmade products not only preserves traditional crafts but also fosters an environment where creativity and artistry flourish.

• • Ecosystem restoration using enzymes with Antimicrobial Properties: A Healthier Environment for All

PraanaPoorna’s dedication to addressing groundwater contamination, frothing of lakes and rivers, and providing eco-friendly alternatives perfectly aligns with the core tenets of the circular economy. By prioritizing the preservation of water ecosystems and supporting biodiversity conservation, PraanaPoorna showcases a firm commitment to environmental sustainability and responsible resource management.

Bio-Enzyme based cleaning products play a pivotal role in their approach. These cleaners offer numerous advantages, being biodegradable, environmentally friendly, and produced sustainably by microorganisms. Remarkably effective even at lower concentrations, they significantly reduce the need for harsh chemicals.

Furthermore, the focus on maintaining our immunity aligns with the understanding that a healthy immune system is crucial for overall well-being. By using enzyme-based cleaning products, PraanaPoorna aims to provide a safer and healthier environment, reducing the potential exposure to harmful chemicals that can compromise our immune systems.

The antimicrobial properties of our products play a crucial role in creating a healthier environment. We aim to inhibit the growth of harmful microorganisms like bacteria and fungi through the natural ingredients we incorporate, such as soapnuts, citrus enzymes, and tree resins. By reducing the reliance on synthetic or chemical antimicrobial agents, we provide effective protection against microbes while minimizing potential risks to human health and the environment.

The use of bio-based ingredients and enzymes in PraanaPoorna’s cleaning solutions enhances their biodegradability. When these products are released into the environment, they can break down naturally without leaving behind harmful residues or causing long-term pollution.

Join us on our journey to a greener, healthier future. At PraanaPoorna Collective, we believe that embracing nature’s wisdom and harnessing its vitality can create a more sustainable world for generations to come. Together, let us clean our surroundings while maintaining our immunity, promoting well-being, and preserving the beauty of our planet.